Position
Chief Marketing Officer
Company
Genentech
Description
Genentech has appointed Zoë Harris Lazarre as its new Chief Marketing Officer, effective mid-October. She takes over the role from Erica Taylor, who is departing for a new position at Roche.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months