Position
Chief Executive Officer
Company
adam&eveDDB
Description
Adam & Eve/DDB has appointed Miranda Hipwell, its chief client officer, as its new chief executive, replacing Helen Andrews, who left last month.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months