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Bbdo Appoints Emily Portnoy As Chief Strategy Officer, Reporting To Nancy Reyes, CEO of the Americas

Apr 25, 2024•about 1 year ago

Position

Chief Executive Officer

Company

BBDO

Nancy Reyes
Taipei

Description

Emily Portnoy has been appointed as the new chief strategy officer at BBDO New York. She will be reporting to Nancy Reyes, CEO of the Americas. Portnoy is set to start work at BBDO in May, transitioning from her previous role at McCann New York.

Company Information

Company

BBDO

Location

Taipei, Taipei City, Taiwan

About

BBDO is the world's most awarded and effective advertising agency with over 8,000 employees across 70+ countries. At BBDO, our mantra is “The Work. The Work. The Work.” We believe passionately in the power of creativity to move people and therefore move brands and businesses towards growth. Our creativity transforms brands in the minds of consumers and creates experiences that keep them coming back for more.

Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months

Related People

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