George P. Johnson Promotes Fiona Bruder To Global CEO

Apr 25, 2025•2 months ago

Position

Chief Executive Officer

Company

George P. Johnson

Fiona Bruder

Auburn HillsAdvertising

Description

Fiona Bruder has been promoted to global CEO of George P. Johnson, succeeding Chris Meyer. Bruder has over two decades of experience with the agency and will focus on scaling GPJ’s global impact and evolving its experiential capabilities.

Company Information

Company

George P. Johnson

Location

Auburn Hills, Michigan, United States

About

GPJ is the world’s leading experiential marketing agency. GPJ enables brand marketers to benefit from integrated experiential programs that leverage online, mobile and physical brand interactions fueled by data. Clients in technology, healthcare, consumer goods, finance, and other industries rely on GPJ to help them compete more effectively on a global basis by creating and accelerating relationships with customers, employees, partners, media, and other influencers. GPJ is part of Project Worldwide, a modern agency network built for the needs of contemporary marketers.

TalentWatch™ Score

High Hiring Activity

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Executive Insights

Based on hiring data

New executive impact window

87% of new executives make significant technology decisions within first 100 days

Budget influence

C-level executives control 73% of technology spending decisions

Transformation catalyst

65% of new senior hires launch digital transformation initiatives

Vendor review timeline

New executives typically review existing vendors within 6 months

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