Xcel Brands and K9 Wear Forge Licensing Partnership to Launch Trust. Respect. Love by Cesar Millan Pet Accessories.
Jul 14, 2025•6 days ago
Contract Type
partnership
Description
Xcel Brands has entered into a licensing partnership with K9 Wear Inc. to create a new pet brand focusing on quality pet products. This partnership combines K9 Wear's expertise in pet accessories with Xcel's brand-building success.
Agreement Insights
Based on industry dataStrategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
Contract momentum indicator
Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months