Walgreens Advertising Group and LiveRamp form partnership to enhance data collaboration and advertising efficiency.
Walgreens Advertising Group and LiveRamp form partnership to enhance data collaboration and advertising efficiency.
06/12/25, 3:26 PM
Location
Industry
biotechnology
health care
Type
partnership
The partnership allows Walgreens Advertising Group to leverage LiveRamp's clean room solution, enhancing access to first-party data and improving media measurement. This collaboration aims to drive better ROI for advertisers with faster insights and improved personalization capabilities.