The Hershey Company partners with Sour Strips for innovation in the Confection category
11/11/24, 12:18 AM
Location
hersheyIndustry
manufacturing
Type
partnership
The Hershey Company has announced a partnership with Sour Strips, a sour candy brand founded by Maxx Chewning in 2019. Maxx Chewning will continue to lead marketing and innovation efforts at Sour Strips. This partnership aims to expand Hershey's offerings within the growing sweets portfolio and set new standards in the Confection category.
Company Info
Location
hershey, pennsylvania, united states
Additional Info
The Hershey Company is headquartered in Hershey, Pa., and is an industry-leading snacks company known for bringing goodness to the world through its iconic brands, remarkable people and enduring commitment to help children succeed. Hershey has approximately 19,000 employees around the world who work every day to deliver delicious, quality products. The company has more than 100 brand names in approximately 80 countries that drive more than $10 billion in annual revenues, including such iconic brand names as Hershey's, Reese's, Kit Kat®, Jolly Rancher and Ice Breakers, and fast-growing salty snacks including SkinnyPop, Pirate's Booty and Dot's Homestyle Pretzels.
For more than 125 years, Hershey has been committed to operating fairly, ethically and sustainably. Hershey founder, Milton Hershey, created Milton Hershey School in 1909 and since then the company has focused on helping children succeed.
To learn more visit www.thehersheycompany.com.
SOURCE The Hershey Company