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Stackline Forms Strategic Partnership with Gigi for Enhanced Multi-Retailer Attribution and Audience Building for Streaming TV
Stackline Forms Strategic Partnership with Gigi for Enhanced Multi-Retailer Attribution and Audience Building for Streaming TV
01/08/25, 1:16 PM
Location
seattleIndustry
artificial intelligence
e commerce
Type
partnership
Stackline, the leading AI-enabled ecommerce and retail intelligence platform, has partnered with Gigi, an innovative ad tech solution provider, to offer brands a powerful new way to reach relevant and engaged audiences across premium streaming TV ad inventory like Prime Video, Disney, NBC, and more. The partnership combines Stackline's audience creation and multi-retailer attribution technology with Gigi’s first-party data collaboration capabilities within Amazon Marketing Cloud and AWS Clean Rooms.
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