On3 purchases Rivals, forges partnership with Yahoo
05/02/25, 10:31 PM
Location
brentwoodIndustry
other
Type
partnership
On3 has purchased Rivals and formed a partnership with Yahoo in a major shakeup in the online college football community. On3 owner and founder Shannon Terry referred to the move as a “full-circle moment” due to his history with Rivals and Yahoo.
Company Info
Location
8011 brooks chapel rd.
brentwood, tennessee, united states
Additional Info
On3 is a leader in college sports and NIL, delivering trusted news, analysis, data, and insights to fans, athletes, schools, and brands. The company helps connect these communities across the college sports ecosystem via a media platform, technology solutions, and partnerships that engage fans, help athletes make more informed decisions, and assist schools and brands in better managing their resources and opportunities.