Contract Type
partnership
Description
Mobvista announces that its cross-channel intelligent media buying platform, XMP, and its e-commerce advertising automation tool, AdsPolar, have become Meta Business Partners in the AdTech category. This partnership enables XMP and AdsPolar to gain early access to Meta’s whitelisted APIs, ensuring rapid deployment of product innovations and providing clients with expert assistance and real-time updates for campaign success.
Agreement Insights
Based on industry dataStrategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
Contract momentum indicator
Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months