LaCroix Partners with WNBA’s Indiana Fever for Multi-year Partnership
12/11/24, 9:06 PM
Location
Industry
food and beverage
Type
partnership
LaCroix Sparkling Water has announced a multi-year partnership with the Indiana Fever, involving prominent placement of the LaCroix logo on official Fever warm-up jackets and shooting shirts, LED game clock rotational signage, game-night activation samplings, and the naming of LaCroix as a presenting sponsor of the Indiana Fever Kid’s Club. LaCroix will also be the exclusive Sparkling Water of the Indiana Fever and Gainbridge Fieldhouse.