logo
logo

JCPenney and Synchrony Extend Long-Term Financing Partnership with Multi-Year Contract Renewal

Oct 30, 20249 months ago

Contract Type

partnership

RetailFashionE Commerce

Description

Synchrony has announced a long-term extension of their nearly 25-year partnership with JCPenney. The partnership has been expanded to include new financing options, such as the addition of Synchrony Pay Later, a buy now, pay later financing option, offered at JCPenney to meet customer needs, especially in JCPenney's fine jewelry business.

Company Information

Company

JCPenney

About

JCPenney, also known as the J.C. Penney Company, is a department store chain focusing on offering value for working families. The company is currently undergoing a $1 billion turnaround plan to reposition its brand and loyalty offering.

Agreement Insights

Based on industry data
Strategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
Contract momentum indicator
Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months