JCPenney and Synchrony Extend Long-Term Financing Partnership with Multi-Year Contract Renewal
Oct 30, 2024•9 months ago
Contract Type
partnership
RetailFashionE Commerce
Description
Synchrony has announced a long-term extension of their nearly 25-year partnership with JCPenney. The partnership has been expanded to include new financing options, such as the addition of Synchrony Pay Later, a buy now, pay later financing option, offered at JCPenney to meet customer needs, especially in JCPenney's fine jewelry business.
Agreement Insights
Based on industry dataStrategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
Contract momentum indicator
Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months