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Artha Digital Initiatives Partners with Dhanam Publications to Launch PRISM for Media Growth.

Jul 04, 202518 days ago

Contract Type

partnership

KochiSocial Media ManagementBrand MarketingMarketingAdvertising

Description

Artha Digital Initiatives has entered into a strategic partnership with Dhanam Publications to launch PRISM, a service designed to enhance marketing strategies for media brands in Kerala. This initiative aims to support media companies in navigating their growth and audience development effectively.

Company Information

Company

Artha Digital Initiatives

Location

Kochi, Kerala, India

About

Artha Digital Initiatives is a marketing services startup focused on redefining growth strategies for media brands. Co-founded by veterans from the media industry, it aims to provide strategic clarity and executional agility. Their services include a specialized division called PRISM to cater to media organizations' business and marketing needs.

Agreement Insights

Based on industry data
Strategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
Contract momentum indicator
Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months