11:11 Media extends partnership with WOW Vegas in multiyear deal
04/11/25, 10:17 AM
Location
beverly hillsIndustry
lifestyle
music
fashion
e commerce
Type
partnership
WOW Vegas has extended its partnership with global entrepreneur, media personality, and pop culture icon Paris Hilton, in collaboration with Hilton’s next-gen media and lifestyle company 11:11 Media. The renewed agreement will see Hilton continue to headline marketing campaigns for WOW Vegas, with the creative to be developed and produced by 11:11 Media.
Company Info
Location
beverly hills, california, united states
Additional Info
11:11 Media is a global, next-gen entertainment company at the center of pop culture -- connecting content, community and commerce -- founded in 2021 by Paris Hilton (Chairwoman & CEO) & Bruce Gersh (President & COO). The company spans a broad array of businesses including film, TV, audio, music, books, consumer products, digital and web3, with passion points around lifestyle, fashion, beauty, wellness, art, travel and more. Elevating brands, building communities, and driving social impact through the power of storytelling, experiences and products is the core mission of 11:11 Media.