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Userzoom Acquires Testapic To Meet Accelerating Demand For Revenue Driving User Experience Insights Across Europe

May 19, 2022about 3 years ago

Acquiring Company

UserZoom

Acquired Company

Testapic

San FranciscoProfessional ServicesSoftwareData And AnalyticsSoftware

Description

UserZoom, the pioneer of the Digital User Experience (UX) Insights category, today announced the acquisition of Testapic, the leading UX insights company in France. This enables UserZoom to empower more teams across the globe with the high quality user insights they need to build exceptional digital experiences.

Company Information

Company

UserZoom

Location

San Francisco, California, United States

About

UserZoom is the leading Digital User Experience Insights System. Its all-in-one platform, participant recruitment engine and professional services provide the in-depth quantitative and qualitative insights essential to testing, measuring and improving digital product experiences at speed and scale throughout the product development lifecycle. UserZoom helps businesses connect insights to their most important performance metrics, so they can make confident, customer-focused decisions that drive growth and deliver competitive advantage. With operations in North America and Europe, the company helps global brands such as Google, Oracle, Aetna, Santander, Kimberly-Clark, and half of the Fortune 100 raise the bar for an outstanding digital experience. To learn more, visit www.UserZoom.com.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed