Truelink Capital ("Truelink") announced its acquisition of Flipp Corporation ("Flipp" or the "Company"). Founded in 2008, Flipp is a leading marketing technology platform, driving value for retailers and CPGs. The company works with some of the largest retail enterprises to automate, publish, and distribute digitally-native merchandising content. Over the last several years, Flipp has built an expansive distribution platform, reaching over 100 million households. Flipp is rapidly building the future of digital merchandising, empowering retailers and CPGs to shape shopper demand at scale.