Site Impact Announces Growth & Investment In Digital Marketing Solutions With Acquisition Of California-Based Mendez Media Marketing And Databyrd Reporting Software
Aug 03, 2022•almost 3 years ago
Acquiring Company
Site Impact
Acquired Company
California-based Mendez Media Marketing
Description
Site Impact, leading multi-channel solutions company, announces acquisition of California-based digital media marketing agency, Mendez Media Marketing, Inc. and sister software company, Databyrd.
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed