Piano Acquires Socialflow To Connect Social Media Strategies To Customer Journey Orchestration
02/10/22, 3:11 PM
Location
Industry
data and analytics
software
sales and marketing
media and entertainment
content and publishing
Piano, the Digital Experience Cloud, today announced it has acquired SocialFlow, a social distribution and marketing platform for media companies. The addition of SocialFlow onto Piano's platform will allow social media teams to optimize engagement and attention across multiple accounts and gain a deeper level of insight into how content is driving revenue. SocialFlow's tools help streamline execution to efficiently manage organic posting across platforms, manage paid social media campaigns, and collect data on user clicks.
Company Info
Company info
Piano's Digital Experience Cloud empowers organizations to understand and influence customer behavior. By unifying customer data, analyzing behavior metrics and creating personalized customer journeys, Piano helps brands launch campaigns and products faster, strengthen customer engagement and drive personalization at scale from a single platform. Headquartered in Philadelphia with offices across the Americas, Europe and Asia Pacific, Piano serves a global client base, including Air France, the BBC, CBS, IBM, Kirin Holdings, Jaguar Land Rover, Nielsen, The Wall Street Journal and more. Piano has been recognized as one of the fastest-growing, most innovative technology companies in the world by World Economic Forum, Red Herring, Inc. and Deloitte. For more information, visit piano.io.