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Manna Pro® Products Acquires Dinovite®, Continues Category Leadership Expansion In Direct-To-Consumer Companion Pet Care And Wellness

Sep 10, 2021•almost 4 years ago

Acquiring Company

Manna Pro

Acquired Company

Dinovite

Description

Manna Pro® Products, a St. Louis-based manufacturer and marketer of pet care and nutrition products, has agreed to acquire Dinovite, Inc., a 20-year-old family-owned and operated online pet brand that offers premium whole food supplements and wellness products for dogs and cats.

Company Information

Company

Manna Pro

About

Manna Pro is a recognized leader in the care and nurturing of pets, with roots going back to 1842 and long-established brands in companion pet, backyard chicken, equine, and small animal categories. For more information visit www.mannapro.com.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed