Ita Group Acquires Htk Limited To Enhance Customer Loyalty & Engagement Technology Capabilities
Jan 25, 2023•over 2 years ago
Acquiring Company
ITA Group
Acquired Company
HTK
CrmEnterprise SoftwareSaasInformation TechnologySoftwareAnalytics
Description
ITA Group, a global leader in corporate engagement solutions, has announced its acquisition of HTK Limited, a leading cloud-based software-as-a-service (SaaS) provider. Together, the companies can offer a custom-crafted customer loyalty and engagement solution for every client.
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed