Hightouch Acquires Product-Led Sales Automation Startup Workbase
04/19/22, 10:02 AM
Location
Industry
software
Hightouch, the leader in Data Activation, today announced it acquired Workbase, a workflow automation startup that helps RevOps teams build workflows on top of data warehouses like Snowflake.
Company Info
Location
San Francisco, California, United States
Company info
Hightouch is the leading Composable CDP and AI Decisioning Platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading brands like Autotrader, Spotify, Cars.com, Grammarly, and PetSmart, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization.