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Crown Crafts Acquires Manhattan Toy, A Leading Creator Of Developmental Toys For Early Childhood

Mar 20, 2023over 2 years ago

Acquiring Company

Crown Crafts

Acquired Company

Manhattan Toy Company

RetailFashionE CommerceGamingE Commerce

Description

Crown Crafts, Inc. (NASDAQ-CM: CRWS) (the “Company”) today announced that it has acquired Manhattan Group, LLC, doing business as Manhattan Toy, and its wholly owned subsidiary Manhattan Toy Europe. The acquisition expands Crown Crafts’ presence in the growing category of developmental toys for infants and toddlers. Manhattan Toy’s product offerings of plush, dolls and wooden toys will complement Crown Crafts’ existing line of Sassy toys.

Company Information

Company

Crown Crafts

About

Crown Crafts, Inc. designs, markets and distributes infant, toddler and juvenile consumer products. Founded in 1957, Crown Crafts is one of America’s largest producers of infant bedding, toddler bedding, bibs, toys and disposable products. The Company operates through its two wholly owned subsidiaries, NoJo Baby & Kids, Inc. and Sassy Baby, Inc., which market a variety of infant, toddler and juvenile products under Company-owned trademarks, as well as licensed collections and exclusive private label programs. Sales are made directly to retailers such as mass merchants, large chain stores and juvenile specialty stores. For more information, visit the Company’s website at www.crowncrafts.com.

DealWatch™ Score

77
High M&A Activity

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Integration timeline
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Tech stack consolidation
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Post-acquisition investment
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