logo
logo

Brevo Acquires Wonderpush And Octolis

Dec 11, 2023•over 1 year ago

Acquiring Company

Brevo

Acquired Company

WonderPush

ParisParisParisInformation TechnologyAdvertisingSoftware

Description

Brevo, a leading provider of Customer Relationship Management (CRM) solutions, today announced two new acquisitions, WonderPush, a fast-growing mobile app push provider, and Octolis, a powerful customer data platform (CDP) provider. The acquisitions strengthen Brevo’s real-time interaction capabilities and provide the ability to centralize all customer data to better understand and respond to customer needs.

Company Information

Company

Brevo

Location

Paris, Texas, United States

About

Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform to grow meaningful relationships.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed