Acast completes acquisition of Wonder Media Network (WMN) to form Acast Creative Studios

Dec 06, 2024•7 months ago

Acquiring Company

Acast

Acquired Company

Wonder Media Network

Stockholm

New YorkVideoPodcastVideoAudio

Description

Acast, the world’s largest independent podcast company, has acquired Wonder Media Network (WMN), a full-service, award-winning creative studio. The acquisition will combine WMN with Acast’s existing creative team to form a new division, Acast Creative Studios, to provide integrated campaigns and branded content solutions for engaged audiences across multiple channels.

Company Information

Company

Acast

Location

Stockholm, Stockholm County, Sweden

About

Acast is the global podcast platform connecting thousands of advertisers with engaged audiences across our 140,000+ podcast network. Since 2014, we’ve built the world’s most valuable podcast marketplace, spanning more than 140,000 shows and one billion quarterly listens — monetized wherever those listens happen.

M&A Insights

Based on deal data

Integration timeline

70% of M&A integrations take 12-24 months to complete

Tech stack consolidation

83% of merged companies consolidate technology vendors within first year

Post-acquisition investment

Companies increase IT spending by 23% on average after acquisitions

Success factor

M&A deals with strong technology integration plans are 2.5x more likely to succeed

Related People

Acast completes acquisition of Wonder Media Network (WMN) to form Acast Creative Studios

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M&A Insights

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Company Information