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RealTruck, Inc. acquires Vehicle Accessories Group

Mar 05, 20254 months ago

Acquiring Company

RealTruck

Acquired Company

Vehicle Accessories Group

Ann ArborMesquiteE CommerceAutomotiveFashionManufacturing

Description

RealTruck, Inc. has officially acquired Vehicle Accessories Group to broaden markets for both product portfolios. This acquisition supports RealTruck's strategic plans and expands its position across a wider array of vehicle manufacturers. With this acquisition, RealTruck enhances its capabilities with both domestic and foreign customers.

Company Information

Company

RealTruck

Location

Ann Arbor, Michigan, United States

About

RealTruck is the world's premier manufacturer and digital destination of accessories for truck, Jeep®, Bronco® and off-road enthusiasts around the world. Globally headquartered in Ann Arbor, Michigan, RealTruck's 5,000+ associates operate from 72 facilities across four continents. RealTruck's industry leading product portfolio, which includes the Husky Liners total vehicle protection brand, boasts over 880 patents and pending applications. The company's omnichannel retail approach delivers a seamless consumer experience online at RealTruck.com, as well as through its 12,000+ dealer network and automotive (OEM) partnerships.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed

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