Similarweb completes acquisition of Admetricks to enhance Ad Intelligence capabilities
03/04/24, 3:44 PM
Location
Industry
data and analytics
software
marketing
advertising
software
Similarweb (NYSE: SMWB) has announced the acquisition of Admetricks, the creator of powerful ad intelligence software. This acquisition will enable Similarweb to advance its mission of providing the most comprehensive data, analytics, and optimization tools for digital marketing and advertising, especially in the Latin American market.
Company Info
Location
New York, New York, United States
Company info
Similarweb Ltd. is a leading digital data and web analytics company, empowering businesses to win their market with essential digital data & analytics. The company provides businesses with the necessary tools to build strategy, optimize customer acquisition, and increase monetization.