Trove solidifies industry standing by acquiring Recurate to expand resale technology
08/13/24, 11:20 AM
Location
brisbanewashingtonIndustry
software
sales and marketing
software
internet services
commerce and shopping
Trove, a leader in branded resale and customer trade-in, has further solidified its industry standing by acquiring Recurate, a significant player in the branded resale market. This acquisition underscores Trove's commitment to making branded resale more accessible and easier to launch and scale for brands. By integrating Trove’s market-leading resale capabilities with Recurate’s peer-to-peer expertise and operational network, this merger creates a one-stop shop for brands to tailor, launch, and scale profitable resale programs that best suit their needs.
Company Info
Location
240 valley drive
Brisbane, California, United States
Company info
Trove is the market leader in branded resale and trade-in for world-class brands and retailers such as Canada Goose, lululemon, Patagonia, REI, Levi’s, Arc’teryx, Allbirds, and more. Through its proprietary Recommerce Operating System, Trove is accelerating the shift toward more sustainable business models, foundational for circularity. Over the last decade, Trove has equipped leading brands with technology and operations to create and scale branded resale programs by enabling customer trade-in of items, single-SKU identification and condition grading, site build and maintenance, and customer data collection, analytics and reporting.