Acquiring Company
Strava
Acquired Company
The Breakaway
Description
Strava has announced its acquisition of cycling training app The Breakaway, enhancing its offerings for cyclists. The acquisition aims to improve user experience by integrating features from The Breakaway into Strava's platform. CEO Mike Martin emphasized the importance of the cycling community for Strava. This move follows another recent acquisition of running training app Runna.
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed