RRD to enhance marketing services with acquisition of Digital & Print Marketing Businesses from Vericast Corp
Mar 18, 2024•over 1 year ago
Acquiring Company
Moore Canada Corporation
Acquired Company
Vericast
Description
RR Donnelley & Sons Company (RRD), a global provider of marketing, packaging, print, and supply chain solutions, has announced the strategic acquisition of digital and print marketing businesses from Vericast Corp. This acquisition aims to strengthen RRD's marketing creative execution with digital marketing capabilities, complement its targeted mail platform, and provide clients with a comprehensive range of marketing services and skilled expertise.
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed