MSQ acquires The Forge for strategic growth
05/22/25, 7:25 PM
Location
Industry
marketing
consulting
Marketing communications group MSQ has acquired The Forge, a London-based research firm. This acquisition aims to enhance MSQ's strategic capabilities and expand The Forge's growth opportunities. The deal aligns with MSQ's portfolio expansion strategy, following previous acquisitions. The Forge's leadership will collaborate closely with MSQ's existing teams post-acquisition.
Company Info
Location
London, England, United Kingdom
Company info
MSQ is a next-generation creative, media, tech, and data business that has experienced rapid growth and is focused on further ambitious growth plans. The group comprises 11 agencies with more than 1200 people and was recently ranked as the UK’s fastest-growing advertising holding company.
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