Simple Mills is a market-leading natural brand offering premium better-for-you crackers, cookies, snack bars, and baking mixes. Founded in 2012 by Katlin Smith, Simple Mills has cultivated unmatched brand love and loyalty among natural and mainstream consumers alike. The brand focuses on using simple ingredients and nutrient-dense flours to positively impact people and the planet.

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Simple Mills

Headquartered in Thomasville, Ga., Flowers Foods, Inc. (NYSE: FLO) is one of the largest producers of packaged bakery foods in the United States with 2022 sales of $4.8 billion. Flowers operates bakeries across the country that produce a wide range of bakery products. Among the company's top brands are Nature's Own, Dave's Killer Bread, Wonder, Canyon Bakehouse, and Tastykake. Learn more at www.flowersfoods.com.
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Flowers Foods

Flowers Foods, Inc. has completed the acquisition of Simple Mills from Vestar Capital Partners for a total enterprise value of $795 million. Simple Mills is a premium brand offering better-for-you products, and Flowers Foods is looking forward to integrating it into its portfolio as a part of its commitment to providing nutritious and high-quality food options.

Flowers Foods, Inc. acquires Simple Mills from Vestar Capital Partners for $795 million

Flowers Foods, Inc. acquires Simple Mills from Vestar Capital Partners for $795 million

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