Acquiring Company
Service Management Group
Acquired Company
Bulbshare
Description
Kansas City-based Service Management Group has acquired Bulbshare, a London-based AI-powered platform, to elevate its experience management capabilities while supporting Bulbshare's growth. The acquisition enables SMG to offer clients a single source for the best of Customer Experience (CX) and Brand Experience (BX) management— enablement of continuous optimization of customer experience in combination with customer-driven collaboration and co-creation that fuels innovation and growth.
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed